Privacy policy

At Blair Mercer, your privacy is important to us. This Privacy Policy explains how we collect, use, and protect your personal information when you visit our website or make a purchase.

By using our website, you agree to the practices described in this policy.

Information We Collect

We may collect the following types of personal information:

  1. Information You Provide to Us:

    • Name, email address, phone number, shipping and billing address, payment details, and other information you provide when placing an order, subscribing to our newsletter, or contacting support.

  2. Information Automatically Collected:

    • IP address, browser type, device type, pages visited, time spent on our site, and other browsing information collected through cookies and similar technologies.

  3. Information from Third Parties:

    • We may receive information about you from third-party services such as social media platforms, advertising partners, or analytics providers.

How We Use Your Information

We use your personal information to:

  • Process and fulfill your orders, including shipping and payment.

  • Communicate with you about your orders, promotions, or updates.

  • Improve our website, products, and services.

  • Personalize your shopping experience and show relevant advertisements.

  • Comply with legal obligations and prevent fraudulent activity.

Sharing Your Information

We do not sell your personal information. However, we may share your information with:

  • Service providers and partners who help us operate our website, process payments, ship orders, or provide marketing services.

  • Advertising partners to show relevant ads on other websites, in accordance with your consent.

  • Legal authorities if required by law or to protect our rights.

Cookies & Tracking Technologies

  • We use cookies, web beacons, and similar technologies to improve your experience, analyze trends, and serve targeted ads.

  • You can manage your cookie preferences through your browser settings or by using any opt-out tools we provide.

Your Privacy Rights

Depending on your location, you may have the following rights:

  1. Right to Access and Correct: You can request access to your personal information and correct inaccuracies.

  2. Right to Delete: You can request deletion of your personal data, subject to legal or contractual obligations.

  3. Right to Opt-Out of Sale or Sharing (CCPA): If you are a resident of California, you may opt out of the sale or sharing of your personal information for targeted advertising.

  4. Right to Object to Processing (GDPR): If you are in the EU, you may object to certain data processing, including marketing.

To exercise any of these rights, please contact us at support@blairmercer.com.

Data Retention

We retain your personal information only for as long as necessary to provide services, fulfill legal obligations, resolve disputes, or enforce agreements.

Data Security

We implement reasonable administrative, technical, and physical security measures to protect your personal information. However, no method of transmission or storage is 100% secure, and we cannot guarantee absolute security.

Children’s Privacy

Our website is not intended for children under 13 (or the minimum age required in your country). We do not knowingly collect personal information from children.

Changes to This Privacy Policy

We may update this policy from time to time. The latest version will always be posted on our website with the “Last Updated” date.

Contact Us

If you have any questions about this Privacy Policy or our practices, please contact us:
Email: support@blairmercer.com

Last Updated: February 10, 2026